Meet Our Team

Alex is Urbacity’s founder. With a background in real estate and project management, he brings more than 20 years’ experience managing young companies in the Ottawa area. As our leader, he both establishes the strategic direction for the company and oversees daily operations. He also cultivates a positive business culture, supporting and encouraging the talent and skills of team members to foster an environment for them that leads to successful projects for our clients.

Fred is the money man. A professional accountant and accomplished entrepreneur, Fred has more than 30 years’ experience in a range of positions and industries – from start-ups to multi-national and public companies. Over the years, he’s held a variety of executive level positions, and is the co-founder of three educational software companies, a technology based mineral exploration company, and a sustainable energy consulting firm. His extensive background goes a long way toward keeping us financially running smoothly.

Emily keeps us all organized and on track. Bringing more than 10 years of office administration experience to Urbacity, her focus is always on improving the client experience, acting as their advocate. Emily continually works to develop new processes and perfect the ones we already have in place to make sure we meet our performance objectives and efficiency targets. And that means a better journey for the client.

With over 15 years in design, Taina is a creative professional known for seamlessly combining technical expertise with strong interpersonal skills. Her work not only reflects a dedication to accuracy but also demonstrates a unique ability to balance precision and creativity. Taina’s enthusiasm and optimism contribute not only to team morale but also infuse each project with passion and collective achievement. Her success is marked by the creation of stunning designs that transform every space into a harmonious blend of aesthetics and functionality.

Veronica has an eclectic yet complementary background that has armed her beautifully to understand and execute a myriad of design ideas, philosophies and practical applications. She boasts an international exposure to design, having spent time in the United States, Venezuela and Argentina, where she earned her interior design degree. She has added to her knowledge through her time as a Realtor and by studying Interactive Media Management at Algonquin College. Veronica’s passion is designing residential spaces, along with commercial and office environments, including a wide knowledge in the design of micro suites and co-living spaces.

Miranda lives and breathes everything home decoration and design. As a lover of the little details, she believes that they are what truly make a space come together. Spending the last 10+ years using her exceptional design skills to curate out-of-the-box interiors for clients in and around the Ottawa area, experience with small, medium and large-sized projects has left her with extensive knowledge of all aspects of the design industry. Paired with a creative, open-minded and understanding nature, she ensures that the final project is a design success and seamlessly aligns with the client’s personal taste and lifestyle.